Joan López Graupera

Leading international sales and strategic partnerships to expand NSIGN's SaaS digital signage platform across EMEA and NA, focusing on enterprise clients and AI-driven strategies.

• Leading international sales and strategic partnerships to expand NSIGN's SaaS digital signage platform across EMEA and NA.
• Focused on enterprise clients, partnership development, and AI-driven commercial strategies to grow from 80,000 to 100,000 managed screens.

Supported and advised PulpoAR on market expansion in Spain through lead generation, deal facilitation, and partnership search.

• Supported and advised market expansion for PulpoAR in Spain, focusing on lead generation, deal facilitation, and partnership search.

Designed and implemented sales strategies for Mercaux, establishing a significant pipeline and expanding business into new verticals.

• Designed sales strategies and established a €2M+ pipeline across Iberia and LATAM.
• Promoted and implemented AI-driven best practices in SaaS solution sales.
• Expanded business into new verticals, including retail and B2B sectors.

Led the establishment and scaling of Mirakl's Southern Europe hub, driving significant revenue growth and market expansion for its Marketplace SaaS platform.

• Established Mirakl's regional hub for Southern Europe as the first commercial lead, building offices in Barcelona and Milan and integrating commercial and support processes for operational efficiency.
• Designed and executed commercial strategies, acquiring strategic clients like Mediamarkt, Coperama (NH Hotels), and Decathlon, and implementing the Mirakl SaaS platform across 20+ retailers.
• Managed a multidisciplinary team of 30 professionals, implementing coaching and talent retention strategies to align with strategic objectives.
• Achieved €5M in annual revenue, secured over 40 new clients, and maintained a 100% client retention rate for five consecutive years.

Expanded Oracle's Commerce Cloud business across Iberia and Italy, strengthening market presence and maximizing eCommerce solution revenue.

• Designed and executed sales plans for Iberia and Italy markets, optimizing market coverage and maximizing revenue from eCommerce solutions in key sectors like retail and telecommunications.
• Managed strategic partner and end-client relationships, securing key sales with Moleskine and Telecom Italia to consolidate Oracle's eCommerce market presence.
• Coordinated with technical and marketing teams to ensure successful project and solution implementation, contributing to regional growth and positioning.

Developed and executed sales plans and strategies for the Spanish market, contributing to the expansion of IBM's eCommerce solutions.

• Managed the entire sales cycle, from lead generation to closing contracts with strategic accounts, including key clients such as Zara, Carolina Herrera, and Desigual.
• Successfully implemented Inditex's first eCommerce website (Zara Home), establishing a key market precedent.
• Provided strategic support to address technical challenges in initial eCommerce projects, positioning IBM as a leader in Spanish eCommerce solutions.

Led the services and technical presales unit across Europe, optimizing operational efficiency and strengthening client relationships in banking and insurance sectors.

• As Executive Director for Europe, led a services and technical presales unit, managing a team of 14 direct and 200 indirect reports across the region.
• Improved operational efficiency and profitability of the Information Management unit, focusing on software license sales for banking and insurance sectors with key clients like CaixaBank and Telecom Italia.
• Managed a €1M HR budget, optimizing team allocation and project execution to deliver high-quality services.
• Designed technical training programs, enhancing operational effectiveness and customer satisfaction while collaborating with sales to identify business opportunities.